SEO Specialist | Pune

Experience required for the Job: 2.0 - 5.0 years

Job Location: Pune

Keyskills : SEO,Google Analytics,SEO Tools,HTML

Pratiksha J.

Manager- Human Resources

9607654365

 Crescendo Worldwide is hiring for a SEO Specialist/Expert.

Responsibilities:

- Conduct keyword research to identify target keywords and phrases that align with our business goals and target audience.

- Optimize website content, including meta tags, headings, URLs, and on-page elements, to improve search engine rankings and visibility.

- Monitor and analyze website performance using SEO tools and Google Analytics to identify opportunities for optimization and track key performance indicators (KPIs).

- Develop and execute link building strategies to acquire high-quality backlinks from authoritative websites and improve domain authority.

- Perform technical SEO audits to identify and resolve issues related to website structure, crawlability, indexation, and site speed.

- Collaborate with content creators to ensure the production of high-quality, SEO-friendly content that aligns with target keywords and engages the target audience.

- Stay up-to-date with industry trends, algorithm updates, and best practices in SEO to continuously improve our SEO strategies and tactics.

- Monitor and report on competitors' SEO activities, identify areas of opportunity, and provide recommendations for improvement.

- Collaborate with cross-functional teams, including marketing, web development, and content, to implement SEO recommendations and ensure alignment with overall digital marketing strategies.

- Provide SEO training and guidance to internal stakeholders, including content writers and marketing teams, to foster an understanding of SEO best practices.

Requirements:

- Proven experience as an SEO Specialist or similar role, with a successful track record of improving organic search rankings and driving organic traffic.

- In-depth knowledge of search engine algorithms, ranking factors, and SEO best practices.

- Proficiency in SEO tools such as Google Analytics, Google Search Console, keyword research tools, and SEO auditing tools.

- Strong analytical skills and ability to interpret data, identify trends, and make data-driven decisions.

- Experience with website optimization, including on-page optimization, technical SEO, and link building strategies.

- Familiarity with content management systems (CMS) and basic HTML/CSS.

- Excellent communication and collaboration skills to work effectively with cross-functional teams and stakeholders.

- Detail-oriented mindset with strong problem-solving abilities.

- Continuous learning mindset to stay updated with industry trends and algorithm changes.